Privacy policy

PRIVACY POLICY

Last Updated: September 1, 2026

BYB PRODUCTS ("BYB PRODUCTS," "we," "us," or "our") operates this website and online store, including all related information, content, features, tools, products, and services made available through the website (collectively, the "Services").

Our store is powered by Shopify, which provides the technology and infrastructure that enables us to offer the Services to you.

This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit, access, browse, purchase from, or otherwise interact with our Services, or communicate with us.

If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, use, processing, or disclosure of personal information, this Privacy Policy will control with respect to those matters.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy and the practices described in it.

1. PERSONAL INFORMATION WE COLLECT

For purposes of this Privacy Policy, "personal information" means information that identifies, relates to, describes, or can reasonably be linked to an identifiable individual.

Personal information does not include information that has been anonymized or de-identified so that it cannot reasonably be used to identify an individual.

Depending on how you interact with our Services, we may collect or process the following categories of personal information:

Contact Information

This may include your name, billing address, shipping address, mailing address, telephone number, and email address.

Payment and Financial Information

This may include payment card information, payment method, transaction information, payment confirmations, and other information necessary to process purchases.

Payment information may be collected and processed by Shopify and/or our payment processors. We generally do not directly store complete payment-card information on our own systems.

Account Information

If you create an account, we may collect your username, password, account preferences, and account settings.

Order and Transaction Information

This may include products you view, add to your cart, purchase, return, exchange, cancel, review, or otherwise interact with, as well as your transaction history.

Communications

If you contact us, we may collect the information you provide, including information contained in customer-service inquiries, messages, reviews, or other communications.

Device and Technical Information

We may automatically collect information about the device and browser you use to access the Services, including your IP address, browser type, operating system, network information, device identifiers, and similar technical information.

Usage Information

We may collect information about how you interact with and navigate the Services, including pages viewed, products viewed, links clicked, searches performed, and interactions with website features.

2. HOW WE COLLECT PERSONAL INFORMATION

We may collect personal information from the following sources:

Directly from you, such as when you create an account, place an order, complete a form, contact us, subscribe to communications, submit a review, or otherwise provide information to us.
Automatically through the Services, including through cookies, pixels, tags, logs, and similar technologies.
From Shopify and service providers that operate technology, payment processing, analytics, customer support, fulfillment, shipping, security, or other services on our behalf.
From business partners and other third parties, where permitted by applicable law.

3. HOW WE USE PERSONAL INFORMATION

Depending on how you interact with BYB PRODUCTS, we may use personal information for the following purposes:

Providing and Improving the Services

We may use personal information to:

Process and fulfill orders.
Process payments and transactions.
Arrange shipping and delivery.
Process returns, refunds, exchanges, and cancellations.
Maintain customer accounts.
Provide customer support.
Remember preferences and shopping activity.
Improve our website, products, services, and customer experience.
Recommend products or services that may be relevant to your interests.
Communicate with you about orders, accounts, and transactions.

Marketing and Advertising

Where permitted by applicable law, we may use personal information to send promotional or marketing communications, including email, text messages, or other communications.

We may also use information about your interactions with our Services, such as products viewed, purchased, or added to your cart, to personalize advertising or marketing.

You may unsubscribe from promotional email communications by using the unsubscribe mechanism provided in the applicable communication.

Unsubscribing from marketing communications does not prevent us from sending non-promotional communications that are necessary to complete or administer an order, account, transaction, security notification, or other customer-service matter.

Security and Fraud Prevention

We may use personal information to:

Authenticate accounts.
Detect, investigate, and prevent fraudulent or unauthorized transactions.
Protect the security and integrity of our Services.
Investigate potentially illegal, malicious, or harmful activity.
Protect our customers, business, employees, and others.

Legal and Compliance Purposes

We may use personal information when reasonably necessary to:

Comply with applicable laws and regulations.
Respond to lawful requests from government authorities or law enforcement.
Respond to subpoenas, court orders, or other valid legal processes.
Establish, exercise, or defend legal claims.
Enforce our Terms of Service and other policies.
Protect our rights, property, customers, and Services.

4. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to third parties when reasonably necessary to operate our business and provide the Services.

These parties may include:

Shopify

Our store is powered by Shopify. Shopify may process information relating to your interactions with our store as necessary to provide its platform and related services.

Service Providers

We may share information with companies that provide services on our behalf, including:

Payment processing
Fraud prevention
Website hosting and technology
Analytics
Customer support
Cloud storage
Order fulfillment
Shipping and delivery
Marketing and advertising
Website security
Communication services

These providers may process information only as necessary to provide services to us or as otherwise permitted by applicable law.

Advertising and Marketing Partners

Where applicable, we may share certain information with advertising or marketing partners to provide advertising, measurement, analytics, or personalized marketing.

Depending on where you live and applicable law, you may have the right to opt out of certain forms of targeted advertising or sharing of personal information.

You may exercise applicable opt-out rights through our Data Sharing Opt-Out page:

https://bybproducts.store/pages/data-sharing-opt-out

Third Parties at Your Direction

We may disclose personal information when you specifically request or authorize us to do so, such as when you use a third-party social-media feature, payment service, shipping service, or other integration.

Corporate Transactions

We may disclose personal information as part of a merger, acquisition, financing, sale of assets, bankruptcy, reorganization, or similar business transaction.

Legal and Safety Reasons

We may disclose personal information when reasonably necessary to comply with applicable law, respond to lawful legal process, protect our rights or property, protect the safety of our customers or others, investigate fraud or abuse, or enforce our agreements.

5. SHOPIFY

BYB PRODUCTS uses Shopify to power its online store.

Shopify collects and processes personal information relating to your access to and use of Shopify-powered services in accordance with Shopify's applicable privacy practices.

Information you submit through our store may be transmitted to and processed by Shopify and other service providers, including providers that may be located outside your state or country.

Shopify may also process certain information relating to interactions with our store and Shopify services to provide, maintain, secure, personalize, and improve Shopify services and features.

For additional information about how Shopify processes personal information, please review Shopify's applicable privacy policies:

https://www.shopify.com/legal/privacy

You may also access Shopify's privacy controls and privacy portal at:

https://privacy.shopify.com/

6. COOKIES AND SIMILAR TECHNOLOGIES

We and our service providers may use cookies, pixels, tags, scripts, and similar technologies to operate the Services, remember preferences, understand website activity, improve functionality, analyze traffic, maintain security, and support advertising or marketing activities.

Some cookies may be necessary for the operation of the website, while others may be used for analytics, personalization, or advertising.

Depending on your location, you may have choices regarding certain non-essential cookies and tracking technologies.

You can manage available privacy and cookie choices through the controls made available on our website or through your browser settings.

7. THIRD-PARTY WEBSITES AND SERVICES

Our Services may contain links to websites, applications, products, or services operated by third parties.

If you follow a link to a third-party website or service, that third party's privacy policy and terms will apply.

We are not responsible for the privacy, security, content, or practices of third-party websites or services that we do not control.

Your interactions with third-party services, including social-media platforms, payment providers, shipping providers, or other integrations, may be subject to the privacy policies and terms of those third parties.

8. CHILDREN'S PRIVACY

The Services are not intended for children who are under the age at which they may lawfully use the Services without parental consent under applicable law.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided personal information to us in a manner that violates applicable law, please contact us using the contact information provided below so that we can review and, where appropriate, delete the information.

As of the Effective Date of this Privacy Policy, we do not have actual knowledge that we "sell" or "share" personal information of individuals under 16 years of age, as those terms may be defined by applicable privacy laws.

9. SECURITY

We take reasonable measures designed to protect personal information against unauthorized access, disclosure, alteration, or destruction.

However, no method of transmission over the Internet or electronic storage is completely secure.

Accordingly, we cannot guarantee that personal information will always remain completely secure.

You should avoid sending sensitive or confidential information through unsecured communication channels.

10. RETENTION OF PERSONAL INFORMATION

We retain personal information for as long as reasonably necessary to provide the Services, complete transactions, maintain business and accounting records, comply with legal and regulatory obligations, resolve disputes, prevent fraud, enforce agreements, and protect our legitimate business interests.

The length of time information is retained may vary depending on the type of information and the purpose for which it was collected.

When personal information is no longer reasonably necessary for these purposes, we may delete, anonymize, or securely dispose of it, subject to applicable legal requirements.

11. YOUR PRIVACY RIGHTS AND CHOICES

Depending on where you live, you may have certain rights concerning your personal information.

These rights may include:

Right to Know or Access

You may have the right to request information about the personal information we collect, use, disclose, or otherwise process about you.

Right to Delete

You may have the right to request deletion of personal information we maintain about you, subject to applicable exceptions.

Right to Correct

You may have the right to request correction of inaccurate personal information.

Right to Data Portability

In certain circumstances, you may have the right to obtain a copy of certain personal information in a portable format.

Right to Opt Out of Certain Advertising or Sharing

Depending on your location and applicable law, you may have the right to opt out of certain forms of targeted advertising, sale, or sharing of personal information.

You may submit an applicable opt-out request through:

https://bybproducts.store/pages/data-sharing-opt-out

Global Privacy Control

Where required by applicable law, we may recognize the Global Privacy Control (GPC) signal as a request to opt out of certain data processing activities.

More information about Global Privacy Control is available at:

https://globalprivacycontrol.org/

Marketing Communications

You may unsubscribe from promotional email communications at any time by using the unsubscribe link included in the applicable marketing email.

You may also contact us regarding your communication preferences.

Please note that opting out of promotional communications does not necessarily prevent us from sending transactional or service-related communications, such as order confirmations, shipping notifications, account notices, security notices, or other communications necessary to provide the Services.

12. HOW TO EXERCISE YOUR PRIVACY RIGHTS

To request access, deletion, correction, portability, or other privacy rights that may apply to you, contact us using the information provided in the Contact section below.

We may need to verify your identity before completing certain requests in order to protect your personal information and prevent fraudulent requests.

Where permitted by applicable law, you may designate an authorized agent to submit a privacy request on your behalf.

We will process and respond to valid requests within the time required by applicable law.

You will not be discriminated against for exercising privacy rights available to you under applicable law.

13. COMPLAINTS AND APPEALS

If you have a concern or complaint regarding our handling of personal information, please contact us using the information below.

Where required or permitted by applicable law, you may have the right to appeal our response to a privacy request or submit a complaint to the appropriate data protection or privacy authority in your jurisdiction.

14. INTERNATIONAL DATA TRANSFERS

Your personal information may be transferred to, stored in, or processed in countries outside the country where you reside.

Those countries may have privacy laws that differ from the laws in your jurisdiction.

Where required by applicable law, appropriate safeguards may be used for international transfers of personal information.

15. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our business practices, Services, technology, legal requirements, or privacy practices.

When we make changes, we will update the "Last Updated" date at the top of this Privacy Policy.

Where required by applicable law, we will provide additional notice of material changes.

16. CONTACT US

If you have questions about this Privacy Policy, our privacy practices, or wish to exercise a privacy right, please contact BYB PRODUCTS using the information below.

BYB PRODUCTS

Privacy Email: privacy@bybproducts.store

Customer Service Phone: +1 903-419-4681

Mailing Address:
[VERIFY AND INSERT YOUR CORRECT BUSINESS MAILING ADDRESS]
United States

For privacy-related requests, please use the dedicated privacy email address whenever possible.

Important: The privacy email address above should only be published after you create and monitor the mailbox at privacy@bybproducts.store.